About Us

We are a nimble group of creators, writers, art directors, AI engineers, designers, directors, producers, cinematographers, directors, studio managers, organizers, challengers, thinkers, techies, builders, doers, and fixers. Our crews are custom-built around each project, and we are adept at infusing AI into our productions to increase efficiencies and possibilities. We’ve hand-made hundreds of campaigns....

  • FOUNDER/DIRECTOR

    Sean Looney has been a Director, Creative Director and content creator for decades for hundreds of brands, global agencies, his own company and national cable networks.

    In addition to winning countless awards and being inducted into the NJAC Advertising Hall of Fame, he's had work featured in AdAge, Adweek, Art Direction, Archive, Art Director's Club, Creativity, Forbes, MediaPost, QSR, Shoot, The NY Times, U.S. Ad Review, The Museum of Modern Art, PBS and even 60 Minutes.

    Sean was also an early adopter in digital media. He beta-tested Yippets with MTV, the first short format digital entertainment concept years before Vine and TikTok. He also launched the first domain name provider in the world and StackMeUp.com, one of the first social communities that enabled people to compare personal data.

    Sean and his wife Debbie recently launched Loopwell, an original well-being concept. In his spare time he enjoys spending time with his family at the beach, writing, working out and searching for the perfect milkshake.

  • PRODUCER

    Jill has been a seasoned producer for more than two decades creating award-winning shows, docu-series, films, commercials, reality shows, and social media content. She has played an integral role in the success of numerous critically acclaimed productions at Viacom, HBOMax, MTV, Warner Bros, ABC News, HGTV, and TLC, Red Summit and Firelight films. Over the span of her career, Jill has been responsible for more than $70 million in budgets collectively and has been a pivotal resource in producing shows like, "Say Yes To the Dress", "Beachfront Bargain Hunt", "What Would You Do?" and the Emmy-award winning "MADE”.

    Known for her impeccable project management, Jill takes pride in consistently delivering shows on time and under budget. Her proficiency spans various aspects of production, including casting, contracts, negotiations, equipment and compensation rates, scheduling, compliance, SAG/AFTRA, and legal requirements. Her dedication to safety is underscored by her OSHA 10 certification.

    When Jill is not on set, she's engaging in the art of upcycling clothing with her trusty sewing machine or can be found at an ice rink somewhere in the country with her husband and two hockey-crazy kids. She swears she enjoys every minute of it.